Saturday, February 25, 2012
Most of us are focused on big things and why not. Keyword density and back links seem to occupy our minds in exclusion of everything else. Meanwhile there are some small factors which seem to have a significant impact on SEO. These are age of your website or blog, time till which the blog is registered, download speed and traffic to your site.
Age of website
You might ask what age has got to do with SEO. But Google thinks otherwise. To me it makes sense. It’s like this – you build a new website, attract people using foul and fair means, make a fast buck and then disappear from the scene. How do I judge you if you have hardly been there on the scene? Longer you have been present on internet, Google gets more opportunity to analyze your intent and content.
However, there is not much you can do about this factor. It’s kind of ‘for information only’ kind of information.
Years upto which the domain is registered
This is a factor which you can do something about. Many of us, due to monetary reasons register our domain name for a year and then extend it year after year. To Google it looks as if you are there for a temporary period. What if you were a fly by wire kind of operator? Are you there only to make a fast buck? Will your blog disappear next year? These are questions which Google algorithm is bound to ask. You must therefore provide a reassuring answer. I would recommend at least five years domain registration for your website or blog. It’s worth the money you spend for it. Moreover you get discounts, savings coupons and promotion codes which can help you reduce cost considerably. Moreover it gives you peace of mind.
Download speed
Page download speed is a factor which we tend to ignore and this makes a whole lot of difference. Google loves faster downloads and rewards you for it. You can reduce download speed with very little effort. You must pay attention to your index page or home page. Less graphics, no videos and nil audio is a good formula to follow. There are many tools which can determine your download speed. I suppose this factor can be managed in about half an hour of your time.
Traffic
Your blog is one of millions floating around on the net. You would be surprised to know that many don’t have any traffic. These blogs or sites obviously don’t mean much even if they are optimized and have hundreds of backlinks. Google gains only if your blog has traffic – more the merrier. From the standpoint of Google traffic means a lot. Due to this reason Google search algorithm caters to traffic in no small measure. This is one of the reasons why many sites buy traffic. Even if your site shows activity, it’s worth it. That’s the reason why blogs welcome comments.
Conclusion
The above factors may seem small but they are significant. A little attention can make your blog go far.
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Latasri is an active member of online community and likes to write on varied subjects related to online technologies and related products and services. She is promoting
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February 25, 2012 9:18 PM
audio is really annoying on blogs. nice article, not the usual 'do this, do that' kind of post.
February 25, 2012 10:57 PM
Dude,
Is Google considering Traffic as a SEO factor?
February 26, 2012 4:19 AM
Yes, Google does consider traffic as a factor. The more traffic you have the higher the rankings will go producing more traffic for you. The age of a domain makes a big difference too. Everyone must have patience.
February 26, 2012 12:14 PM
Yes
Very important points
If one have no visitors Google will also not for it.
And page load time is very important
February 27, 2012 2:26 PM
Thank you,
The given information is very effective.
I’ll keep update with the same.
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February 29, 2012 5:27 PM
This was an interesting article to read. Well I think these small factors are really important. According to me, Google does consider traffic as a factor. The further traffic you will have the higher rankings will go producing more traffic for you. Thanks for sharing it.
March 2, 2012 7:52 AM
Thank you all for your comments.
@Malinda - I was also doubting it but I have heard from some bloggers/webmasters that having a better traffic rate can provide a push up with the rankings.