You can consider AdSense as your mainstay, but if you’re not being able to fetch good returns from your account, it is the high time to consider other options available for you — and trust us there are a lot.
Below is the list of the most popular Indian mobile advertising platforms that you can choose to monetise your app and earn revenues. You’ll be happy from the fact that the ads are tailor-made for the country and hence, probably, will perform better and bring higher returns for you.
Tyroo is based out of New Delhi and is a leading mobile advertising platform.
It allows its customers to offer a homely experience and performs in accordance with the behaviour of audiences in growing markets; specialising in app monetization on commerce-based actions.
They deliver 20 billion+ ads every month, catering a wide range of consumers across 15 focus markets. They have successfully marked their presence across Delhi, Singapore, Jakarta, Dubai, Bangalore, Mumbai, and currently expanding across the world.
adChakra is a cross-channel digital advertising company helping the brands and businesses to attain their marketing goals.
It’s just 8 years of adChakra and it holds the distinction of winning the ‘Deloitte Fast Technology India’ Award for 2010 & 2011. This happened in the first four years of its inception!!
Their client list includes big names of industry such as Toshiba, Vatika, Toyota, and Sparx etc.
DGM offers a plethora of online marketing solutions that includes modern technologies, marketing, unique processes, expertise, and quality supply sources including email, display, search, and social.
They have successfully been leading the market for last 12 years, helping companies in attaining measurable results on the digital medium, with their fantastic global reach with major business in, India, UK, Australia and Singapore.
DGM India has its privately owned proprietary processes and technology platform known as DAST [dgm Ad Serving Technology] that includes the modern ad serving features with advanced web analytics to monitor advertising expenses.
Ybrant is a digital media company providing digital marketing solutions to agencies, businesses and online publishers across the world.
The digital-channel solutions- coupled with massive local presence and flexible and scalable platforms of Ybrant Digital enables the ads to reach the right audience for advertisers, delivering the desired messages and better revenue for content owners.
Ybrant Digital partners with publishers with a clear agenda to increase their revenue and optimise inventory usage, providing optimized and smart display technologies which forms a network of creative solutions.
India Vigyapan is a digital advertising and marketing company, it is a full-service company and has been connecting advertisers with publishers and end users from more than 10 years.
Their privately-owned ad network – CPMEARN, helps offer publishers with revenue for their unused ad space without increasing their operational costs. They are acclaimed as a mobile advertisement platform. The other services they offer are: popup and pop-under ads, and overlay ads.
They have managed to win some big clients including brands such as KFC, Flipkart, BMW, Puma, Coca Cola, and HDFC bank.
Komli Media is one of the favorite ad-tech media companies of India. It offers a plethora of digital ad solutions for mobile, display, video, and social.
Komli works using the next-gen platforms that brings out the potential of programmatic buying making advertisements more classy, efficient, and transparent.
Komli proudly hosts 6 million impressions and reaches an average of 10,000K unique visitors every day. Few other features that Komli has on offer for its publishers are:
- They deliver best-in-class technology and daily reports on both desktop and mobile
- They facilitate an easy, one-time application of one video tag per publisher website
- Providing inventory across mobile video ads, in-stream, and in-banner, giving publishers a chance to monetise all kinds of video inventory and of course, to enhance their portfolio.
Apps Discover Premium Mobile Ad Network is highly popular Mobile Advertising Platform of Asia. It also offers the most preferred online affiliate programs & affiliate marketing products which helps the advertisers across multiple industrial backgrounds to advertise their service offerings.
They also track mobile ad campaigns in the easiest way possible, with their in-house real-time monitoring software. Their quality traffic drive is exponentially useful to advertisers and publishers both.
They maximize ROI with quality traffic, global reach, and engaging AD formats that offers a great experience to the audiences that lets them bookmark Apps Discover for more.
Monsoon facilitates the advertisers and brands to leverage the blooming trend of video advertising. Yes, you heard it right. The highly-targeted audience of Monsoon Ads view on-demand video ads through its state of art premium publisher network.
Its success story can be summarised by its strong client base like – Mapmyindia, Lennovo, National Geographic, Bridgestone, Star TV and many more.
Monsoon Ad’s publisher network is equally strong, comprising of big names from entertainment/Bollywood names like – Eros, Bollywood Hungama, BigFlix, Star TV, National Geographic etc.
PubMatic, a widely-acclaimed marketing mechanization software for Publishers. PubMatic helps the Publishers to make smarter inventory decisions and to improve their revenue-related performance.
It enables its publishers to satisfy all their premium needs. Buyers are often impressed by PubMatic because it provides them a great flexibility in audience discovery
Deloitte ranked it the fastest growing company in the US for four consecutive years.
InMobi facilitates the users to discover various products via Mobile Advertising. MIIP- a discovery platform, developers, merchants and brands gets to interact with consumers globally.
It is ranked as one the top 50 Most Disruptive Companies in the world by NIT Technology review. Not only this, it has been proven that it gives 100 Billion discovery sessions per month!
With 17 offices across the Globe, InMobi surely deserves to be on this list.
Nikhil Reddy is a tech savvy content writer by passion and associated with a Mobile Ad Network – Apps Discover Technologies. Nikhil writes for numerous blogs and gives useful tips for bloggers, start-ups, and marketing professionals. You can follow him on Twitter and Facebook.